Engage Expand Energize – Photography that Makes an Impact
There’s more to photography than meets the eye. Engaging photographs touch our emotions, capture our attention, and influence our behavior. It’s time to rethink the value of photography, and understand its use as a sales and marketing tool to bring in prospects and customers. For meeting planners and their clients, engaging photographs make marketing more effective, have a positive influence on sales, and enhance brand identity. That’s what you’re actually purchasing when you hire a photographer. This presentation will give you a solid understanding of how to find the best photographers to capture the energy of your events. What questions to ask, and what services to look for. It will also cover simple ways to make your event spaces more camera-friendly. Better photographs drive more sales, and make you shine in the eyes of your clients.
Learning Objectives:
- Rethink the purpose of photography and understand its value as a digital asset for expanding sales, marketing, and branding efforts.
- Learn how to find and work with the best photographers to capture the essence of your events, so you can shine in the eyes of your clients.
- Learn about small changes you can implement to make your event space more camera-friendly.